Director of Marketing, Boston
"Perseverance and spirit have done wonders in all ages."
General George Washington
Will has over 16 years of marketing leadership experience successfully building respected brands, launching new thought leadership, web marketing, and product marketing strategies, increasing client loyalty, creating new social media platforms and co-marketing partnerships, and streamlining marketing operational processes. Will is a member of the New England Direct Marketing Association and the American Marketing Association of Boston. Will earned a BS in Business from Loyola Marymount University in Los Angeles and an MBA from California State University Long Beach.
On Working at IA
It was clear from the first day I joined IA that the passion and commitment that every employee has for doing great, impactful work for clients really makes a difference. The people are supportive, warm, and have a real pride in the firm’s heritage and culture. And everyone here is empowered to utilize their talents and have a voice in where the firm is going.